This new award recognises imaginative, engaging and informative approaches adopted by parking organisations to communicating with the public and other organisations. Entries may relate to marketing campaigns, public information or public consultations undertaken by both the public and private sector.
The criteria:
The communication campaign or channels submitted could be:
Videos
Websites
Social media
Personal engagement and live performance
Posters
Reports and publications
The following areas should be addressed:
Description of the aims of the communication campaign or channel
Details of the individuals or team involved in the campaign or channel
How the campaign or channel was developed and designed
How the campaign or channel was funded
How the campaign or channel is maintained and sustained
How the effectiveness of the campaign has been assessed
Created and presented by Parking Review magazine, the British Parking Awards are an independent competition. In their 17th year, the awards recognised the leading examples of car park management, enforcement, design and team work.