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British Parking Awards 2011
British Parking Awards 2011
Exceptional Customer Service Award
Entry Criteria
This award will be presented to the parking organisation which best demonstrates a commitment to providing excellent customer service. The category is open to public and private sector operators and covers both the off-street and on-street sectors. The service may be either public-facing (aimed at people using car parks) or client-facing (services provided by a contractor or consultant to a parking sector client or partner, etc).

The criteria:
The judges will be looking for the following:

  • Nature of parking operation: public, private, free, charged, retail, commuter, etc.
  • Type of customer: shopper, commuter, contract, business traveller, etc.
  • Nature of service provided: park & ride, valet parking, call centre booking, etc.
  • Innovative ideas and services.
  • Tangible feedback from customers and/or clients.
  • Proof of improvements to the service/business.
Where appropriate the following areas should be address and supporting material provided:

  • Descriptions of services delivered.
  • Examples of problems identified and solved.
  • Examples of marketing literature, customer charters, etc.
  • Evidence of customer satisfaction: surveys, awards, testimonials, external audits, etc.
  • Quality awards the operation received: Investors in People, BS ISO awards, Safer Parking Scheme Park Marks, etc
  • Evidence of success in attracting more customers and repeat business.
Please supply:

1. Images.
2. Details of staff training undertaken.
3. Customer and client feedback/testimonials.
4. Details of other awards won.

British Parking Awards
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